Privacy Policy

PRIVACY POLICY AVERYWIL

  1. INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE RESPONSIBLE PARTY
    1.1 We are pleased that you are visiting our website and thank you for your interest. Below we inform you about the handling of your personal data when using our website. Personal data refers to all information that can be used to personally identify you.

1.2 The responsible party for data processing on this website in accordance with the General Data Protection Regulation (GDPR) is Averywil. The responsible party for processing personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the responsible party). You can recognize an encrypted connection by the prefix “https://” and the lock symbol in your browser’s address bar.

  1. DATA COLLECTION WHEN VISITING OUR WEBSITE
    When you visit our website purely for informational purposes, i.e., when you do not register or provide us with information in any other way, we only collect such data that your browser transmits to our server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • The website visited

  • Date and time of access

  • Amount of data sent in bytes

  • Source/reference from which you came to the page

  • Used browser

  • Used operating system

  • Used IP address (possibly in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data is not shared or used for any other purposes. However, we reserve the right to review the server log files later if there are concrete indications of illegal use.

  1. COOKIES
    To make visiting our website more attractive and to enable the use of certain functions, we use cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session (so-called session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). When cookies are set, they collect and process individual user information, such as browser and location data, as well as IP address values. Persistent cookies are automatically deleted after a predetermined period, which can vary depending on the cookie.

Some cookies serve to simplify the ordering process by storing settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is processed by individual cookies we implement, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract or, in accordance with Art. 6 para. 1 lit. f GDPR, for safeguarding our legitimate interests in ensuring the best possible functionality of the website and a customer-friendly and efficient design of the page visit.

We may work with advertising partners who help us make our online offering more interesting for you. For this purpose, cookies from partner companies may also be stored on your hard drive when you visit our website (third-party cookies). If we work with the aforementioned advertising partners, you will be individually and separately informed about the use of such cookies and the extent of the data collected within the following sections.

Please note that you can configure your browser to be notified about the setting of cookies and to decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find this information for the respective browsers under the following links:

Please note that if you do not accept cookies, the functionality of our website may be restricted.

  1. CONTACTING US
    In the context of contacting us (e.g., via contact form or email), personal data is collected. The data collected in the case of a contact form can be found in the respective contact form. This data is stored and used exclusively for the purpose of answering your inquiry or for contacting you and related technical administration. The legal basis for data processing is our legitimate interest in responding to your inquiry in accordance with Art. 6 para. 1 lit. f GDPR. If your contact aims at concluding a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted after the final processing of your inquiry, which is the case when it is evident that the matter has been conclusively clarified and provided no legal retention obligations are in place.

  2. DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT PROCESSING
    In accordance with Art. 6 para. 1 lit. b GDPR, personal data is also collected and processed when you provide it to us to carry out a contract or when opening a customer account. The data collected can be found in the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above-mentioned contact details. We store and use the data you provide for contract processing. After the full completion of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after the expiration of these periods, unless you have explicitly consented to further use of your data or we have reserved further legal data use, which we will inform you about below.

  3. USE OF YOUR DATA FOR DIRECT MARKETING
    6.1 Subscription to our email newsletter
    If you subscribe to our email newsletter, we will regularly send you information about our offers. The mandatory information for sending the newsletter is your email address. Providing additional data is voluntary and is used to address you personally. We use the so-called double opt-in procedure to send the newsletter. This means that we will only send you the newsletter if you have explicitly confirmed that you agree to receive it. We will then send you a confirmation email in which we ask you to confirm by clicking on a corresponding link that you want to receive newsletters in the future.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When subscribing to the newsletter, we store your IP address registered by the Internet Service Provider (ISP) and the date and time of the subscription in order to be able to trace possible misuse of your email address at a later time. The data we collect when you subscribe to the newsletter is used exclusively for the purpose of advertising via the newsletter. You can unsubscribe from the newsletter at any time by using the unsubscribe link in the newsletter or by sending a corresponding message to the responsible party mentioned above. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have explicitly consented to further use of your data or we have reserved further use of your data that is legally permissible and we inform you about in this statement.

6.2 Sending the email newsletter to existing customers
If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services to those already purchased from our assortment via email. We do not need to obtain a separate consent for this. The data processing is based solely on our legitimate interest in personalized direct marketing in accordance with Art. 6 para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, no emails will be sent from our side. You are entitled to object to the use of your email address for this advertising purpose at any time with effect for the future by notifying the responsible party mentioned at the beginning. For this, you only incur transmission costs according to the base rates. After receiving your objection, the use of your email address for advertising purposes will be immediately discontinued.

  1. DATA PROCESSING FOR ORDER PROCESSING
    7.1 The personal data we collect will be passed on to the transport company responsible for the delivery within the scope of the contract processing, to the extent necessary for the delivery of the goods. Your payment data will be passed on to the responsible credit institution for payment processing if necessary. If payment service providers are used, we will inform you explicitly below. The legal basis for data transfer is Art. 6 para. 1 lit. b GDPR.

7.2 Use of Payment Service Providers (Payment Service Providers)

  • Paypal
    In the case of payment via PayPal, credit card via PayPal, direct debit via PayPal, or – if offered – “Purchase on account” or “Installment payment” via PayPal, we will pass your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as “PayPal”) as part of the payment processing. The data transfer takes place in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.

PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal, or – if offered – “Purchase on account” or “Installment payment” via PayPal. For this purpose, your payment data may be forwarded to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR based on PayPal's legitimate interest in assessing your creditworthiness. The results of the credit check are used by PayPal to decide on the provision of the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. For further information on PayPal's data protection, please refer to their privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full

8) CONTACT FOR REVIEW REMINDER

  • Purpose: The website uses the user's email address solely for a one-time reminder to leave a review about their order, based on the user's explicit consent, in accordance with GDPR Article 6 (1)(a).

  • Right to Withdraw: Users can revoke their consent at any time by sending a message to the person responsible for data processing.

9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS

9.1 Facebook Plugins with Shariff Solution

  • Additional Costs: Not included in the price are special additional customs duties and/or import taxes, which are borne by the customer.

  • Facebook Plugins: The website uses social plugins from Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA.

  • Privacy Measures: The Facebook buttons are embedded on the website using an HTML link, not as active plugins. This integration ensures that no connection is made with Facebook servers when visiting a page with these buttons. A connection is only made if the user clicks the button, which then opens a new browser window linking to Facebook.

  • Privacy Shield Certification: Facebook Inc. is certified under the U.S.-EU Privacy Shield framework, ensuring compliance with EU privacy standards.

  • Data Collection: For information about the collection, processing, and use of data by Facebook, as well as the user's rights and privacy options, refer to Facebook’s privacy policy at Facebook Privacy Policy.

9.2 Google+ Plugins as Shariff Solution

Our website uses so-called social plugins (“plugins”) from the social network Google+, which is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

To enhance the protection of your data when visiting our website, these buttons are not implemented as full plugins but are instead embedded into the page using an HTML link. This integration ensures that when you visit a page on our website containing these buttons, no connection to the Google+ servers is established yet. If you click the button, a new browser window will open and direct you to the Google+ page where you can interact with the plugins there (possibly after entering your login data).

Google LLC, based in the USA, is certified under the US-EU Privacy Shield Framework, ensuring compliance with the data protection standards applicable in the EU.

For information on the purpose and scope of data collection, as well as the further processing and use of data by Google, and your rights and privacy settings, please refer to Google's privacy policy: https://www.google.com/intl/en/policies/privacy/

 

 

9.3 Instagram Plugin as Shariff Solution

Our website uses so-called social plugins (“plugins”) from the online service Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA (“Instagram”).

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are instead embedded into the page using an HTML link. This integration ensures that when you visit a page on our website containing these buttons, no connection to the Instagram servers is established yet. If you click the button, a new browser window will open and direct you to Instagram's page where you can interact with the plugins there (possibly after entering your login data).

Instagram LLC, based in the USA, is certified under the US-EU Privacy Shield Framework, ensuring compliance with the data protection standards applicable in the EU.

For information on the purpose and scope of data collection, as well as the further processing and use of data by Instagram, and your rights and privacy settings, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/

 

 

10) ONLINE MARKETING

10.1 DoubleClick by Google

This website uses the online marketing tool DoubleClick by Google, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“DoubleClick”).

DoubleClick uses cookies to serve relevant ads to users, improve campaign performance reports, or avoid showing the same ads repeatedly. By using a cookie ID, Google tracks which ads are displayed in which browser and prevents the ads from being shown multiple times. The processing is based on our legitimate interest in optimizing the marketing of our website according to Art. 6 para. 1 lit. f GDPR.

Additionally, DoubleClick can use cookie IDs to track conversions related to ad requests. For example, if a user views a DoubleClick ad and later visits the advertiser’s website with the same browser and makes a purchase, this is recorded as a conversion. According to Google, DoubleClick cookies do not contain personal data.

Due to the marketing tools used, your browser will automatically establish a direct connection to Google's server. We have no influence on the scope and further use of the data collected by Google through this tool, and therefore inform you according to our knowledge: By integrating DoubleClick, Google receives the information that you have called up the relevant part of our website or clicked on an ad. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or logged in, it is possible that the provider may learn and store your IP address.

If you do not wish to participate in this tracking process, you can disable cookies for conversion tracking by adjusting your browser to block cookies from the domain www.googleadservices.com at https://www.google.de/settings/ads. Please note that this setting will be deleted if you clear your cookies. Alternatively, you can learn more about cookies and make adjustments through the Digital Advertising Alliance at www.aboutads.info. Lastly, you can set your browser to notify you about cookies and decide whether to accept them individually or block them altogether. Please note that disabling cookies may affect the functionality of our website.

Google LLC, based in the USA, is certified under the US-EU Privacy Shield Framework, ensuring compliance with the data protection standards applicable in the EU.

For more information about DoubleClick by Google’s privacy policies, visit: https://www.google.de/policies/privacy/

 

 

10.2 Use of Google AdWords Conversion Tracking

This website uses the online advertising program "Google AdWords" and within Google AdWords, the Conversion Tracking service by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). We use Google AdWords to attract attention to our attractive offers through advertisements (so-called Google AdWords) on external websites. We can determine how successful individual advertising measures are based on the campaign data. We aim to show you ads that are of interest to you, make our website more appealing, and ensure a fair calculation of advertising costs.

A cookie for conversion tracking is set when a user clicks on an ad displayed by Google AdWords. Cookies are small text files stored on your computer system. These cookies typically expire after 30 days and do not serve personal identification purposes. If the user visits specific pages on this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to that page. Each Google AdWords customer receives a different cookie. Therefore, cookies cannot be tracked across websites of different AdWords customers. The information collected by the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. The customers are informed of the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that allows the identification of specific users. If you do not wish to participate in tracking, you can block the use of the Google conversion tracking cookie by adjusting your internet browser’s settings to block cookies from www.googleadservices.com. You can also learn about cookies and make adjustments via the Digital Advertising Alliance at www.aboutads.info. Lastly, you can set your browser to inform you about cookie placement and decide whether to accept them individually or block them for specific cases or in general. Not accepting cookies may limit the functionality of our website.

Google LLC, based in the USA, is certified under the US-EU Privacy Shield Framework, ensuring compliance with the data protection standards applicable in the EU.

For more information about Google’s privacy policies, visit: https://www.google.de/policies/privacy/

You can permanently disable cookies for ad preferences by preventing them through your browser settings or by downloading and installing the browser plugin available at: https://www.google.com/settings/ads/plugin?hl=en

Please note that some features of this website may not function or may be limited if you disable the use of cookies.

 

 

11) WEB ANALYSIS SERVICES
Google (Universal) Analytics

  • Google Universal Analytics

This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies, text files stored on your computer that enable the analysis of your use of the website. The information generated by the cookie about your use of this website (including your truncated IP address) is generally transferred to and stored on a server in the USA.

This website uses Google Analytics exclusively with the "_anonymizeIp()" extension, which ensures the anonymization of your IP address by truncation and excludes the possibility of direct personal identification. With the extension, your IP address will be truncated by Google within the EU member states or other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and truncated there. In such cases, the processing is carried out according to Art. 6 para. 1 lit. f GDPR, based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

Google will use this information on our behalf to evaluate your use of the website, compile reports on website activity, and provide other services related to website usage and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

You can prevent the storage of cookies by adjusting your browser settings. However, please note that in this case, you may not be able to use all the features of this website to their full extent. Additionally, you can prevent the collection of data generated by the cookie related to your website use (including your IP address) and its processing by Google by downloading and installing the browser plugin available at: https://tools.google.com/dlpage/gaoptout?hl=en

Alternatively, to prevent data collection by Google Analytics on mobile devices or in other browsers, you can click the following link to set an opt-out cookie that will prevent future collection by Google Analytics on this website (this opt-out cookie works only in this browser and for this domain; if you delete your cookies in this browser, you will need to click this link again): Disable Google Analytics

Google LLC, based in the USA, is certified under the US-EU Privacy Shield Framework, ensuring compliance with the data protection standards applicable in the EU.

This website also uses Google Analytics for cross-device analysis of visitor streams, conducted through a user ID. When visiting a page for the first time, a unique, permanent, and anonymized ID is assigned to the user, which is used cross-device. This allows interaction data from different devices and sessions to be attributed to a single user. The User-ID does not contain any personal data and does not transmit such data to Google.

The data collection and storage via the User-ID can be objected to at any time, with effect for the future. To do so, you must deactivate Google Analytics on all systems you use, such as another browser or your mobile device. Deactivation can be done using a browser plugin from Google (https://tools.google.com/dlpage/gaoptout?hl=en). Alternatively, on mobile devices or in other browsers, you can click the link to set an opt-out cookie that will prevent future collection by Google Analytics on this website.

For more information about Universal Analytics, visit: https://support.google.com/analytics/answer/2838718?hl=en

12) RETARGETING/ REMARKETING/ RECOMMENDATION ADVERTISING
Facebook Custom Audience via the Pixel Method
This website uses the “Facebook Pixel” from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”). With explicit consent, user behavior can be tracked after they have viewed or clicked on a Facebook advertisement. This process helps evaluate the effectiveness of Facebook ads for statistical and market research purposes and may help optimize future advertising measures.
The data collected is anonymous to us, meaning we cannot draw conclusions about the users' identity. However, the data is stored and processed by Facebook, allowing it to be linked to the respective user profile, and Facebook can use the data for its own advertising purposes, in accordance with Facebook's Data Use Policy (https://www.facebook.com/about/privacy/).
You can allow Facebook and its partners to display ads on and off Facebook. Additionally, a cookie may be stored on your device for these purposes. These processing operations only occur if explicit consent is given, in accordance with Art. 6 para. 1 lit. a GDPR.
Consent to use the Facebook Pixel may only be granted by users over 13 years old. If you are younger, please ask your guardians for permission.
Facebook Inc. is certified under the US-EU Privacy Shield Framework, ensuring compliance with the data protection level required in the EU.
To deactivate the use of cookies on your computer, you can set your internet browser to prevent future cookies from being stored or to delete cookies already stored. However, turning off all cookies may result in some features on our websites not working properly. You can also opt out of the use of cookies by third-party providers like Facebook via the Digital Advertising Alliance website: https://www.aboutads.info/choices/.

Google AdWords Remarketing
Our website uses Google AdWords Remarketing features, with which we advertise for this website in Google search results and on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). For this purpose, Google places a cookie in your browser, which automatically allows interest-based advertising based on the pages you have visited, using a pseudonymous cookie ID. The processing is based on our legitimate interest in the optimal marketing of our website according to Art. 6 para. 1 lit. f GDPR.
Further data processing only occurs if you have consented to linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads you view across the web. If you are logged into Google during your visit to our site, Google may use your data along with Google Analytics data to create and define audience lists for cross-device remarketing.
You can permanently disable cookie-based ad settings by downloading and installing the browser plug-in available at: https://www.google.com/settings/ads/onweb/.
Alternatively, you can learn about and manage cookie settings via the Digital Advertising Alliance at www.aboutads.info. Lastly, you can configure your browser to notify you of cookie placement and allow you to accept or decline them individually, or exclude acceptance of cookies in certain cases or generally. Refusing cookies may limit the functionality of our website.
Google LLC, based in the USA, is certified under the US-EU Privacy Shield Framework, ensuring compliance with the data protection level required in the EU.
For more information and the privacy policies related to advertising and Google, you can review them here: https://www.google.com/policies/technologies/ads/.

13) RIGHTS OF THE DATA SUBJECT
13.1 The applicable data protection law grants you comprehensive rights (rights to information and intervention) in relation to the processing of your personal data, which we inform you about below:

  • Right to Information under Art. 15 GDPR: You have the right to request information about the personal data we process about you, including the purposes of processing, the categories of personal data, recipients or categories of recipients, the intended retention period or the criteria for determining it, the existence of the right to rectification, erasure, restriction of processing, objection to processing, complaint with a supervisory authority, the source of your data if it was not collected from you, the existence of automated decision-making including profiling and meaningful information about the logic involved and the consequences of such processing, and your right to be informed about guarantees under Art. 46 GDPR when your data is transferred to third countries.

  • Right to Rectification under Art. 16 GDPR: You have the right to request the correction of inaccurate data and/or completion of incomplete data we have stored about you.

  • Right to Erasure under Art. 17 GDPR: You have the right to request the erasure of your personal data if the conditions set out in Art. 17 para. 1 GDPR are met. However, this right does not apply if the processing is required for the exercise of the right to freedom of expression and information, compliance with a legal obligation, public interest reasons, or for the establishment, exercise, or defense of legal claims.

  • Right to Restriction of Processing under Art. 18 GDPR: You have the right to request the restriction of processing of your personal data as long as the accuracy of your data is contested, if you have objected to the processing, or if we no longer need the data for processing purposes, but you require it for the establishment, exercise, or defense of legal claims.

  • Right to Notification under Art. 19 GDPR: If you have requested the rectification, erasure, or restriction of processing, we are obligated to notify all recipients to whom your personal data has been disclosed of such actions, unless this is impossible or involves disproportionate effort. You have the right to be informed about these recipients.

  • Right to Data Portability under Art. 20 GDPR: You have the right to receive your personal data, which you have provided to us, in a structured, commonly used, and machine-readable format or request its transfer to another controller, where technically feasible.

  • Right to Withdraw Consent under Art. 7 para. 3 GDPR: You have the right to withdraw your consent to the processing of your data at any time with effect for the future. In the event of withdrawal, we will immediately delete the relevant data, unless further processing can be based on another legal basis for processing without consent. The withdrawal of consent does not affect the lawfulness of processing based on consent prior to withdrawal.

  • Right to Lodge a Complaint under Art. 77 GDPR: If you believe that the processing of your personal data violates the GDPR, you have the right to lodge a complaint with a supervisory authority, particularly in the member state of your residence, place of work, or the place of the alleged violation.

13.2 RIGHT TO OBJECT
If we process your personal data based on a legitimate interest, you have the right to object at any time, for reasons arising from your specific situation, to such processing, with future effect.
If you exercise your right to object, we will cease processing the relevant data. However, further processing may be allowed if we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or if the processing is necessary for the establishment, exercise, or defense of legal claims.
If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing purposes. In this case, we will cease processing the relevant data for direct marketing purposes.

14) STORAGE DURATION OF PERSONAL DATA
The duration of storage of personal data is determined by the applicable legal retention periods (e.g., commercial and tax retention periods). After the retention period expires, the relevant data will be routinely deleted, unless it is still required for the performance of a contract or the initiation of a contract and/or we have a legitimate interest in further storing it.